by Allyssa | Mar 21, 2018 | Uncategorized
Every day new products are launching, sometimes from the top dogs in tech (hello Google Pixel 2XL), sometimes from an ambitious group on Kickstarter (I see you Exploding Kittens), and even from well-established B2B or B2C companies (Reese’s Outrageous Bar coming soon...
by Allyssa | Mar 16, 2018 | Uncategorized
I hate using spreadsheets. I’m not on team Excel. I don’t like that I have to write countless emails to keep my sales team, marketing team members, and our distributors in the loop when we make product changes. I’m talking about new product manuals, new product...
by Allyssa | Feb 15, 2018 | Uncategorized
Innovation is key. In the age we live in, you cannot simply stick to old technologies or methods and never change. There’s a reason we have new products, technologies, companies emerging every single day. They are here (not all of them) to help make our lives and jobs...
by Allyssa | Jan 25, 2018 | Uncategorized
How to get people to work at your start-up when everyone else is hiring tooThere’s clearly a hiring boom in Silicon Valley right now. And that’s a good thing. Engineers, devs, designers, directors, and growth hackers are all in demand right now. We are in the golden...
by Allyssa | Jan 24, 2018 | Uncategorized
Why You Should Probably Bother with Gated ContentGive me the content!We’ve all seen them. Those super awesome content pieces that promise to change our lives, either professionally or personally if we give them our personal information. INCREASE YOUR WEBSITE TRAFFIC!...
by Allyssa | Jan 6, 2018 | Uncategorized
That One Time I Organized and Marketed a HackathonHackers settling in after the kickoffDuring my time as ooShirts’ marketing manager, I planned and marketed a weekend-long hackathon in San Francisco. The venue was right near AT&T Park — an eye sore for this...